Hugely representative of modern times, both sonically and topically, '÷' reaffirms Ed as one of the world's most forward-thinking and versatile troubadours. '÷' will reveal everything in-between whilst showcasing Ed's impeccable guitar playing, peerless lyricism, boundless musical palate and jarringly-honest, and often autobiographical, storytelling – some of the reasons this much-loved talent has built an undeniably loyal following across the globe.Įxecutively produced by Benny Blanco (Rihanna, The Weeknd) and Ed himself with further production coming from Johnny McDaid, Mike Elizondo and Steve Mac, the album was recorded between LA, London, Suffolk and RMS Queen Mary 2. Unveiled last Friday, Ed's record-breaking dual comeback singles perfectly highlight one of the distinct divides in his musical spectrum with "Castle On The Hill" (an ode to his hometown of Framlingham, Suffolk) positioning itself towards a stadium-ready, rockier sound and "Shape Of You" dismantling and rebuilding modern-pop using little more than a loop pedal. Musically '÷' is an array of beautifully orchestrated and emotive ballads, impassioned raps laid over hip hop beats, timeless acoustic guitar masterpieces and innovative, idiosyncratic pop music.
Drawing inspiration from a host of personal experiences and subjects, Ed takes you through a hugely personal journey be that reflecting on past relationships, family memories, his musical career or his time off travelling the world in 2016. The genre-defying LP is the result of an artist who consistently pushes himself in new directions, uncovering fresh musical ground using a seemingly limitless musical vocabulary. '÷' - Ed's third studio album – is on course to become one of the most significant global album releases of 2017 and sees the 25-year-old Suffolk native in his finest form yet. I've been eager to get back and I couldn't be more excited for March 3rd."
My new album '÷' holds a very special place in my heart and I really believe this is my best work to date. Moreover, Ed has broken yet another streaming record this week - "Shape Of You" makes Spotify history again, breaking the record for 'one day' streams accumulating 7,940,950, which knocks Adele's "Hello" off of the top spot!Įd commented – "First off, what a week! The reaction to my new singles has been absolutely mind-blowing and I can't thank you enough. Continuing to make history this week with his TWO record-breaking comeback singles - "Shape Of You" and "Castle On The Hill" – worldwide superstar Ed Sheeran has confirmed details of his hugely anticipated new album '÷' (pronounced "divide"), set for release through Asylum/Atlantic Records!